Detroit, MI (July 11, 2007)
: Greater Media Detroit announced today that it has launched an exciting new HD Radio™ promotion with Dick Genthe Chevrolet in the Motor City to give a new HD Radio™ receiver to each customer who purchases a used car before August 31, 2007 (while supplies last).
The unique offer is being promoted through Dick Genthe Chevrolet's on air commercials on WCSX-FM, skyscraper ads on www.wcsx.com
, and via streaming sponsorships on both 94.7 WCSX and its HD2 companion station, Deep Trax. Purchasers of used cars will receive a fully installed Auto Connection from Directed Electronics, a $199 value.
"We're happy to provide an opportunity for our listeners to easily upgrade their in-car listening to include all the HD2 stations here in Detroit," said Greater Media Detroit Senior Vice President and Regional General Manager, Tom Bender. "They'll be introduced to new listening experiences in their new ride from Dick Genthe."
Consumers are directed to www.wcsx.com, where they can download a coupon that entitles them to a free HD Radio™ receiver (with installation) with the purchase of any used car (while supplies last) at the auto dealership. The promotion will expire on August 31st. 2007.
About HD Radio Broadcasting
HD Radio™ broadcasting is crystal-clear, subscription-free digital AM and FM radio, featuring new radio channels that can only be heard with a new HD Radio™ receiver. Over 1,300 stations in the United States are now broadcasting with digital HD Radio™ technology with over 600 offering new HD2 or HD3 "multicasting" channels. In addition, HD Radio™ receivers offer valuable information across their display screens, such as song title, artist, traffic, weather, news, school closings and other emergency alerts. HD Radio™ broadcasting offers vastly superior sound: AM sounds like FM stereo; FM is CD-like quality. Receivers for home and automobile from dozens of name-brand companies, such as Sony and JVC, are available at such national retailers as Best Buy, Circuit City, RadioShack and Wal-Mart, as well as hundreds of regional stores. For a list of all HD Radio™ stations and all of the HD Radio™ products that are available today, visit http://www.hdradio.com
About Dick Genthe Chevrolet
Please visit www.genthe.com
About Greater Media Detroit
Greater Media Detroit is a subsidiary of Greater Media, Inc., the parent company of 20 AM and FM radio stations in the Boston, Detroit, New Jersey and Philadelphia markets. It also owns a modern printing plant and a group of weekly newspapers in central New Jersey as well as several telecommunications towers located throughout the United States.